Here are the ways in which Social Media can change the landscape of your business

23 Jan 2018 / Social Media Marketing
Author: Moin Mohammed, Infoquest DMCC

Not many companies are sure about the kind of benefits that social media can do to them. There is ample proof of it but still there are companies which are dicey about investing on it. Let us reiterate the benefits that Social Media can bring to your business. For a social media agency in Dubai that has been doing consistently good job on different social media platforms for its clients, get in touch with Infoquest.

Here are some of the benefits of doing Social Media marketing for your business:

Increase your brand awareness & develop loyalty from your fans:

Showing what your company as a brand is, using social media, is one of the best ways to connect with your audience. There is a huge audience out there that you have not tapped yet and they don’t know that you exist either. You have a chance to show them who you are as a brand and showcase your achievements. You will notice that big companies like Pepsi, Adidas, Starbucks, etc. have customers who will never ditch their products for a competitor. You can do that too for your business with proper use of Social Media Marketing. For other aspects of business like lead generation and SEO, you need to find a company that is good at Digital Marketing in Dubai.

If you are looking for a social media agency in Dubai or are looking for Facebook Marketing in Dubai, knock Infoquest’s doors as they have been working on exciting projects and are looking forward to more interesting projects.

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Get more inbound traffic:

If you don’t do any sort of Marketing for your website, the only people who are going to discover you are the ones that already know you. To reach outside your usual circle, Social Media Marketing or any other sort of Content Marketing is the only way. Every content you create is an opportunity for you to create new customers. Do not be on just one platform, make sure your content is spread out across various platforms where your target market is present. Facebook ads is also a good way to attract new users, for Facebook Marketing in Dubai, choose a free consultation with any one of our experts. Never forget that SEO is evergreen, for SEO in Dubai, Infoquest’s experts can guide you through your business journey.

Get feedback directly & improve your services:

One of the best ways to improve your customer service is to listen to your customer’s expectations from you and work on them. The easiest way for a customer to reach even a billion dollar corporation is their Twitter handle to solve any sort of issues. Acknowledge each comment that you receive on your various handles, try solving all of them and you are gold in the eyes of your customers. This will only make your customer recommend your products and services to others.

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You can become an authority:

Would anyone be surprised if Neil Patel gets a multi-million dollar Marketing gig? No. Why? Because he is one of the biggest authority in the world of Marketing. Any company would be ready to open their purse strings for him. How did he become a thought leader in the first place? He gave out high value content for free, developed a huge following, people started buying his courses and before long, the biggest of companies started approaching him to solve their Marketing woes. You can replicate the same process by providing good content to your audience.

Learn your audience:

What can you gain by learning about your audience? You can personalize your offering based on their needs and desires. The more you are product-focused, the higher is the chance for you to be successful. You can glean insights from almost all portals now, Google Analytics, Facebook Insights etc. Understanding your target market would also mean you would be able to think of new ideas for your product. Every time you release an update based on user recommendations, it shows to your audience that you care about them. This attitude will come back to you multi-fold as more business.



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